CONNEXALL
Connexall is a healthcare tech company that specialises in software used to make hospital workers and patients lives much easier. I designed content for their social media, internal graphics/documents, led their website redesign research and maintained consistent creative direction throughout all assets.
Role - Research, Branding, UX, Graphic Design, Social Media Strategy
Year - 2020-2021
Client - Connexall
THE ASK
To create a website with a cleaner menu. We wanted to create a functional page with easier navigation for prospective customers. Client also needed a new design for their case study template. So below is an example of a redesigned one.
Below is the initial map of what we had vs. what we wanted to create. I analysed the user pathways to understand what the most important things are for a customer and ensure to get rid of anything that was unnecessary.